You don’t have to be brilliant to be a good leader. But you do have to understand other people – how they feel, what makes them tick, and the best way to influence them. There are a lot of brilliant people in this world who are, and will remain, ineffective leaders. Why? Because they are so interested in themselves and their own accomplishments that they never get around to appreciating and understanding the feelings of the other people who are sharing this world with them. Sometimes, usually later in life, these talented, egocentric individuals suffer painful hardships. They understand, often for the first time, the kind of problems less talented or less fortunate people have suffered all their lives. They suddenly discover a new and important dimension: sensitivity to the feelings, emotions, and experiences of other people. Effective leaders don’t wait for life to bring them to their knees before they appreciate the kind of problems others are facing. Instead they constantly try to put themselves in others’ shoes – try to imagine how they would feel in the same circumstances. They are constantly aware of what makes others tick, and try to be helpful at the same time they ask others to help them.